Serendipity
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Serendipity: (n) The occurrence of a valuable or fortunate discovery that happens by chance or accident while actively searching for something else. In other words, serendipity is a beautiful term for a happy accident. During the design process of my very first complete typeface, I encountered numerous happy accidents. Through experimentation, my original plan for this typeface underwent a complete transformation, resulting in something entirely different. I am truly enamored with the final outcome. This distinctive typeface possesses versatility, as it appears stunning in both large and small point sizes. It can be observed in various applications throughout my Italy promotional piece. The structure of the final typeface bears a resemblance to Italy's architectural landscape, prompting me to pair it with photographs I captured while studying abroad in Northern Italy. You can find more details about my trip here.